Hosting on stage as 12K visit ABR Festival

No fewer than 12,000 people made their way to Ragley Hall in Warwickshire between Thursday 22nd and Sunday 25th June as the Adventure Bike Rider Festival became bigger than ever. Just as was the case last year, Greg Haines was on stage for Ducati as it showed off its new Multistrada V4 Rally.

Several Ducati motorcycles were on stage as the Italian manufacturer showcased numerous bikes, not least the Desert X which debuted in 2022 and the Multistrada V4 Rally which made its first appearance in 2023. Over three days, Greg was hosting on stage to chat with YouTube star Ryan F9 plus 32-time World Superbike winner Chaz Davies and Ducati UK ambassador Jay Morton.

The operation was overseen by Fabrizio Cazzoli, Managing Director of Ducati UK, as customers had the chance not only to meet the special guests but also to purchase merchandise and enjoy the opportunities available for free test rides of both on and off-road bikes. Also available for sampling were Ducati’s impressive eBikes, whose performances really must be experienced to be believed!